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The Domain Name System (DNS) is a decentralized hierarchical naming system that translates human-readable domain names into numerical IP addresses, which computers use to identify and communicate with each other over the Internet.
- DNS serves as a distributed database containing records, known as DNS records, that map domain names to their corresponding IP addresses.
Key components of the DNS system include:
- 🔄 DNS Resolver: Responsible for initiating and processing DNS queries on behalf of client devices. Resolvers communicate with DNS servers to resolve domain names into IP addresses and cache the results for future use.
- 🖥️ DNS Server: Specialized computers or network devices that store DNS records and respond to DNS queries. Types include authoritative DNS servers, recursive DNS servers, and caching DNS servers.
- 📝 DNS Record Types: Contains information associated with domain names and their corresponding IP addresses. Common types include A Record, AAAA Record, CNAME Record, MX Record, NS Record, and TXT Record.
- 🌳 DNS Hierarchy: Organized hierarchically into domains, subdomains, and zones. The hierarchy includes root domains, top-level domains (TLDs), second-level domains (SLDs), and subdomains.
DNS plays a crucial role in the functioning of the Internet by enabling the translation of human-readable domain names into machine-readable IP addresses, facilitating the routing and delivery of data packets between devices and servers. It is essential for accessing websites, sending emails, and performing various online activities.
- SOME DIGITAL MARKETING RELATED TERMINOLOGIES SEO (Search Engine Optimization): SEO is the process of optimizing a website to improve its visibility and ranking on search engine results pages (SERPs). This involves optimizing various elements of a…
- 🔒 SSL (Secure Sockets Layer) Secure Sockets Layer (SSL) is a cryptographic protocol designed to provide secure communication over a computer network, typically the Internet. SSL ensures the confidentiality, integrity, and authenticity of data transmitted between…
- 🌐 HTTP (Hypertext Transfer Protocol) Hypertext Transfer Protocol (HTTP) is the underlying protocol used for communication between web servers and clients, such as web browsers, to transfer hypertext documents over the Internet. It defines a set…
- 🔒 HTTPS (Hypertext Transfer Protocol Secure) HTTPS (Hypertext Transfer Protocol Secure) is an extension of the Hypertext Transfer Protocol (HTTP) that adds a layer of security to data communication over the internet. It uses encryption protocols such…
- 🔍 SERP (Search Engine Results Page) The Search Engine Results Page (SERP) refers to the page displayed by a search engine in response to a user's query. It contains a list of organic (unpaid) search results, as…
- - XML (eXtensible Markup Language) XML (eXtensible Markup Language) is a markup language that defines a set of rules for encoding documents in a format that is both human-readable and machine-readable. XML is designed to be…
- 🎨 CSS (Cascading Style Sheets) Cascading Style Sheets (CSS) is a stylesheet language used to describe the presentation and visual formatting of HTML documents. CSS allows web developers to control the layout, design, and appearance of…
- 🌐 DA (Domain Authority) Domain Authority (DA) is a metric developed by Moz that predicts the overall strength and authority of an entire domain or website in search engine rankings. Domain Authority is calculated on…
- 🖥️ UI (User Interface) User Interface (UI) refers to the visual elements, controls, and interactive components of a digital product or system that users interact with to accomplish tasks, access information, or navigate through the…
- 🤝 CRM (Customer Relationship Management) Customer Relationship Management (CRM) is a strategic approach and technology-driven system used by businesses to manage and analyze interactions with current and potential customers throughout the customer lifecycle. CRM systems help…
- 📝 CMS (Content Management System) A Content Management System (CMS) is a software application or platform that allows users to create, manage, and publish digital content on the web without requiring advanced technical skills or knowledge…
- 📡 API (Application Programming Interface) An Application Programming Interface (API) is a set of rules, protocols, and tools that allows different software applications to communicate and interact with each other. APIs define the methods and data…
- 🔍 SEO (Search Engine Optimization) Search Engine Optimization (SEO) is the process of optimizing a website or online content to improve its visibility and rankings in organic (unpaid) search engine results. SEO aims to increase the…
- 📰 RSS (Rich Site Summary) Rich Site Summary (RSS) is a web feed format used for publishing frequently updated content, such as blog posts, news headlines, audio, and video, in a standardized XML-based format. RSS allows…
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- SOME DIGITAL MARKETING RELATED TERMINOLOGIES
- SEO (Search Engine Optimization)
- 📱 SMO (Social Media Optimization)
- 💰 ROAS (Return on Ad Spend)
- 🌐 DA (Domain Authority)
- 🔒 SSL (Secure Sockets Layer)
- 🌐 HTTP (Hypertext Transfer Protocol)
- 🔒 HTTPS (Hypertext Transfer Protocol Secure)
- – XML (eXtensible Markup Language)
- 📰 RSS (Rich Site Summary)
- 📡 API (Application Programming Interface)
- ROI (Return on Investment)
- 🔍 SEM (Search Engine Marketing)
- 🔍 SEO (Search Engine Optimization)
- 🖥️ UI (User Interface)
- 📱 SMM (Social Media Marketing)
- 👨💼 B2C (Business to Consumer)
- 💰 CPM (Cost-Per-Thousand Impressions)
- 💳 CPC (Cost-Per-Click)
- 🖱️ CTR (Click-Through Rate)
- 💳 PPC (Pay-Per-Click)
- 🔍 SERP (Search Engine Results Page)
- 👨💼 B2B (Business to Business)
- 📢 CTA (Call to Action)
- 📝 CMS (Content Management System)
- 📊 KPIs (Key Performance Indicators)
- 💰 CPL (Cost Per Lead)
- 📈 CTR (Click-Through Rate)
- 🎨 CSS (Cascading Style Sheets)
- 💰 CPA (Cost Per Acquisition)
- 🌐 HTML (Hypertext Markup Language)